How to choose a domain name (+30 blog name generators!)

This is the web's most in-depth guide on how to choose a domain name. It's also the web's biggest resource for blog name generators (to help you brainstorm ideas).

In this post, you'll learn how to create an extensive list of domain name candidates, how to check which ones are available, and how to buy the best domain name for your target audience.


How to choose a domain name (+ 30 blog name generators!)

The only job of your domain name

Many people think that your domain name should be witty.Others think it should be intelligent or poetic.Or something weird and cool like… Google, Amazon or Moz.


Your domain name is a tool.And like every other tool in your toolbox, it has a specific purpose.

If you buy a hammer, its task is to drive nails and judge its effectiveness based on its ability to drive a nail.

Your domain name also has a job.When someone visits your website, your domain name must respond to the following:

"Is this site right for me?Are they in the right place? "

That's all.That's his job.

The faster you can help people understand if they're in the right place, the faster:

  • Get more traffic;
  • Retain and convert those visitors into subscribers;
  • Get more links and shares from your favorite social media sites;
  • Dominate the world (of blogs).

So how can they help them answer this fundamental question: "Is it for me?"

In a word, clarity .

Clarity is key.Because everything you need to know about starting a blog and finding the correct domain name will come back to these two key elements:

  1. It answers the fundamental question: "Is it for me?"
  2. Is that clear?

What's the best way to get clarity with your domain name?

For starters, you should avoid these five fatal domain name mistakes.(Pointing to the creepy music.)

The five (potentially) fatal mistakes in choosing a domain name

These mistakes are common and will surely erode your chances of success.Avoid them at all costs.

Mistake No. 1: Being Smart

We celebrate intelligence in many walks of life.Intelligence drives innovation.Solves difficult problems.

But when it comes to choosing a domain name, intelligence really is the last thing you want.It is the enemy of clarity.

It's not a good idea to invent a pun or clever word game for your domain name.

How do you know if you're too smart?

Here's a simple test:

Go around to people who don't know you, people who may not know anything about your subject and tell them the domain name.

Then ask them what it means.

If they have to think about it for more than two seconds, you're dead.


Because if someone has to think about figuring out what your domain name means, most people will say "forget this."Go to the next link.

And if they bounce off right after visiting your site, it will hinder your SEO (search engine optimization) efforts.Google will assume that your content doesn't meet users' intentions, and your posts will rank lower and lower in search results.

Mistake No. 2: Try to brand a new word

We would all want to create a brandable domain name, but creating a new word is a big mistake for the vast majority of bloggers.Not all, mind you, but above all.Branding a new word means building an audience for a domain name you've coined from two different words, which – most likely – just means something to you.

No one knows what the word means when they arrive on your site.And even if they can figure it out, the additional processing time and thinking severely hampers their ability to answer the fundamental question, "Is this for me?"

And what impact does it have on you again?Tick, tick, tick – and they're gone.

Not only that, but the potential for spelling is high when using a business name.

For the average blogger, trying to brand a domain name like Google or Yahoo or one of those other big domains with a unique and interesting business name is a huge mistake. Because?

Because it typically takes millions of dollars and a leading advertising agency to do that.Or it takes an absolutely astonishing level of influence.

Either way, as a beginner blogger, you're simply not equipped to be able to mark a new word.

Mistake No. 3: Using a subdomain of a blogging platform

This is a common mistake among many new bloggers.They will choose a free blogging platform and sports URLs like mydomainname. WordPress .com or .

Once upon a time, it wasn't a big deal.


It's a bad idea for a couple of reasons:

  1. You are setting up your blog on someone else's territory. If those companies change their policies or decide for any reason to dismantle or block your blog (and it happened), you can't do anything about it.You're screwed.
  2. Report that you are an amateur. You immediately lose credibility when you have such a domain name.

Mistake 4: Using abbreviations

If I were writing an affiliate marketing blog, I could use PPC or CTR in the domain name.These words mean "pay per click" and "click-through rate", respectively.Now, people who are really passionate about advertising and web analytics all know what they mean, but guess what?Many beginners don't. This is a case where exclusivity can hurt you.

Sure, it can be attractive when you want a target audience to have access to your offer.But when you're talking about building an online audience, the last thing you want to do is eliminate a potentially large pool of potential readers simply because they don't understand the term you're using for your domain name.

Mistake 5: Using hyphens

Using hyphens in your domain name is a no-no for several reasons.Let's say, for example, you have a cooking blog called Make My Cake, but it's already in use.Then take .Here's what happens:

  1. When the person types "make my cake," guess what will happen first? .And you just missed another reader or sale.Bummer.
  2. People won't remember to insert hyphens when typing your domain name, or use an underscore by mistake, or type and miss a hyphen.Either way, you lose.
  3. Even worse?It's another one of those things that makes you look like an amateur.It's a bit like wearing a purple hat and feathers to a gathering of potential Nobel laureates.Yes, you can always find someone who is interested in that look.But my advice?Don't do that

So, these are some common mistakes to avoid when choosing a domain name for your new website.

Now let's move on to the things you should do.

The Five Best Types of Domain Names for Bloggers

You might be surprised to know that there really are only five main categories of valid domain names for bloggers.

Once you've figured out the logic behind each of these categories, and how much easier it is for people to find you and Google if you use one, you'll be well on your way to getting the benefits of choosing a good domain name.

And the best news?If you follow the formulas outlined here, you'll almost certainly find some available domain names that your readers will love.

Type #1: Name the Benefit

This type of domain name hunts you down when it answers, "Is this for me?" Because it explains in the name the advantage you will get when you read this site.

Examples of the designation of the benefit are , and .

If you see a domain name that explains the benefit of reading the site directly into the domain name, you can immediately answer this fundamental question with minimal thought.

001 earn their living writing

See.I'm a freelance writer and I want to make a living writing.Are they in the right place?No questions asked.

Name your benefit template (to find your website name)

  • I'll teach you to [raggiungere il risultato o fare attività]
  • What [raggiungere il risultato o fare attività]



Type #2: Name Your Audience

This type of domain name answers this question by defining the target audience that the website should serve.

002 problogger

If you were to visit Problogger as an aspiring blogger, within two seconds of arriving and you look around, you'll say, "Wow, I'd love to be a professional blogger.I have to read this blog. "

So you immediately answered the question, 'Is it for me?'

003 couchpotato

And if you're a TV junkie looking to connect with your tribe and land on, you'll know right away that you've come to the right place because you can read the latest gossip about TV shows and find deals on things like DVD box sets of popular TV series and so on.

The logo says it all.

Name your audience template (to find your website name)

  • [Noun] + only
  • [Aggettivo] + + [Noun] only at the end of the sentence

The word "only" creates exclusivity with your audience.It helps make it look like a private club or community.



Here's another model to try:

  • [Aggettivo] + [Nome del pubblico]



Type #3: Name the topic

This type of domain name is the blog topic.

Examples are , , and .Those domains give blogs a name.

Take a look at , for example:

004 nerdfitness

Same thing with :

005 Art of Manhood

When you see that name, you immediately feel that they are targeting men who want to know more about the essence of being a man.The macho stuff.The ways of a gentleman.Only the vintage look and old photos alone convey the story to the target audience.

It's a very different feeling and a different audience than men who might gravitate more to, say, Men's Health Magazine, which is more focused on men's shape and well-being — and the cover usually shows a half-naked guy with six-pack killer abs.

Name your topic template (to find your website name)

  • Daily tips [Argomento]
  • [Argomento] Tips


  • Daily blog tips
  • Weekly photo tips

Type #4: Nominated

This is quite self-explanatory.You use your name as your domain name.Examples would be , and .

Using your name as a domain can still be a good thing.But – and it's a big MA – only if your desire is to turn your name into a brand.So, if your desire is to brand yourself as Oprah, Dr. Phil, Dr. Oz, or one of those celebrities, it may be a good idea to go down this route.

But you need to understand that while a website branded with your name can be a blessing, it can also be a curse:

  • You will never be able to sell the website.
  • You will be tied to it until the day of your death or the death of the blog.
  • No one else will be able to run it.Your audience will forever be linked to you.

Many bloggers who have successfully branded themselves end up regretting it later.Their blogs look like a prison cell, with their owners as the sole occupants.The brand is based on their personality and voice, which means it's a challenge to engage guest writers and publishers.

So let's break down the pros and cons:The positive aspect of using your name is a closer bond with your audience and you get more influence as you brand.

The downside is that it takes a long time to establish yourself as a recognized authority and build your personal brand at the celebrity level.And while you're breaking your ass trying to brand yourself, your domain name doesn't help you build your audience faster because it doesn't show any benefit to your readers.

But you want to know the worst thing about using your name?You can never escape.

Let me repeat that:

You can NEVER escape a blog that you have branded with your name.

It's not a "real deal." In other words, you could never sell it to anyone.Because if you sold it and never left, it's worth nothing because everything is tied to you.So consider it carefully before deciding to use your name.

Model name itself (to find the name of your website)

Okay, you probably don't need a template for this, but here you are:

  • []



Type #5: Name the Chase

This domain reverses our philosophy because it names what you're doing as a blogger rather than what the reader is doing or looking for.

For example, Social Media Examiner examines social media. Man vs. Debt is about one man's (the blogger) battle against debt. Foundr tells the stories of founders, entrepreneurs and entrepreneurs.Everyone names the topic, but they do so from the blogger's perspective, not from the reader's perspective.

A second way to use a search domain is to name your blog's mission.For example, for a blog whose mission is to feed all the hungry children on earth, the domain might be clearly defines blog search.

So when you're looking to use this topic for your domain name, the secret here is to clearly identify your pursuit or mission in a way that matches your reader's worldview so they can see themselves in YOUR chase.

Name your search template (to find your website name)

  • [Blogger o pubblico] Vs. [inseguimento]



Here's another option for the template:

  • [Azione] [oggetto]



How to brainstorm clear and strong domain names

Now that you know all the pitfalls to avoid and the five types of good domain name categories, you need a process you can use to find your perfect domain name.

What do we mean by "perfect"?

The perfect domain name is the one that instantly defines your blog's mission statement for the exact group of people it was supposed to serve.

Here are the steps to find it:

  • Name your audience. Who are you serving with your blog?So ask yourself, "What would they be called if they were successful?"
  • Name the result or advantage. In other words, what will they achieve if they succeed?This is where we turn the mission into a domain name.
  • Name the topic. What is the blog about?You need to be clear and concise here.Think of it as your eight-second elevator pitch because that's all we're working with, right?

So, for example, let's say you wanted to start a blog in the very popular kitchen space and you are a master barbecue chef with a whole host of secret techniques, recipes and tips.You want to dominate in a niche that has a large and passionate audience of predominantly male enthusiasts.

In your blog, you want to brand yourself as the "King of Barbecue". And your mission is to empower every barbecue enthusiast with a backyard and grill with all the tools and advice they need to become the "Barbecue King".

So, choosing first from our domain name templates, you can combine topic No. 3 (topic naming) with topic no. 1 (advantage naming) and you will get:I'

ll teach you how to become the king of barbecue.

Not bad, but let's continue.

With this target niche in mind, we'll use the tools discussed in the following sections to put together a bunch of great domain name choices.And so we have to see what's available from the choices we create.

You really want to take some time in the brainstorming phase because you'll need a good-sized list.

Because let's face it: your best domain ideas probably won't be available.You need a lot of perspectives here.

Using our process above, here's how we're going to find our killer barbecue domain name:

  1. Who is our audience? Passionate fans of barbecue (male).
  2. What would they be called if they were successful? The Barbecue King?King of the Grill?Something like that.
  3. Name the result or advantage. What would they achieve if they succeeded?They would become the master of the grill.
  4. Name the topic. Great tips and recipes for grilling food to perfection on the barbecue.

Now you need to find a bunch of descriptive words that you can combine to fulfill the steps we've just outlined.You'll already have a good idea of who you're serving and what you're serving.But sometimes when you brainstorm ideas, you hit the wall trying to find synonyms for those words and you need some new inspiration.That's where a thesaurus comes in handy.

I used a thesaurus to find synonyms for "barbecue" and "re". To do this, type the word in the synonym dictionary search window.

In the examples below, you can see how the thesaurus will return all kinds of synonyms for your keyword from each use of the word.


006 thesaurus for barbecue

And re:

007 King Thesaurus

You can get great ideas using a thesaurus.

When I typed "king", some interesting synonyms emerged, such as "emperor", "tsar" and "kaiser". I had never considered those titles before.They made me think, but I still preferred "re" as the ultimate pursuit of our barbecue enthusiast.

But then I came across the word "maharajah", and this made me think of barbecue as a more transcendental experience.The king of barbecue as the spiritual master of the grill or "The guru of barbecue" has a nice sound, doesn't it?

You can use the thesaurus effectively by entering some of these new synonyms in the search window.This will produce a new crop of words.

Using a thesaurus can help you come up with ideas you've never thought of, which can lead to fantastic domain name combinations.

But what do you do if a thesaurus produces no winners (or if you think a thesaurus is too "old school" for you)?

Try these:

30 Blog Name Generators to Stimulate Domain Name Ideas

Sometimes thinking about good domain names can be tricky.Thankfully, there are numerous blog name generation tools that can help you brainstorm ideas.

We've compiled the web's largest list of blog name generators (in alphabetical order) so you can have a reference resource.

And, yes, some of these generators have projects that looked dated back to 1999. But don't judge a book by its cover.All you need is a really good idea for a blog name generator to be worth its weight in gold.


123finder blog name generator

2. Code Name Generator

blog name generator code name generator

3. Great name ideas

blog name generator interesting name ideas

4. Dictionary domains

blog name generator dictionary domains

5. Domain Maker (BustAName)

domain builder blog name generator

6. Domainpuzzler

domain name blog domainpuzzler

7. Domainr

Domainr blog name generator

8. DomainsBot Property

Domainsbot of blog name generator

9. Domain Search (BustAName)

Searching the blog name generator domain

10. DomainTyper Property

Domaintyper blog domain name

11. DomainWheel Property

Blog Name Generator domainwheel

12. Domize

Domize Blog Name Generator

13. Dot-o-mator

Blog Generator Name DOT or Mater

14. Free domain builder

Blog Name Generator Free Domain Builder

15. Impossibility!

Blog name generator impossibility

16. Instant domain search

Instant blog name generator domain search

17. InstantDomains Property

Blog Name Generator instant domains

18. iwantmyname

iwantmyname blog name generator

19. Lean Domain Search

Lean domain search blog name generator

20. NameBounce Property

blog name generator namebounce

21. Nameboy

Blog Name Nameboy Generator

22. Mesh name

Blog Name Generator NameMesh

23. Namesmith

Blog Name Generator Blacksmith

24. NameStall Property

Blog Name Generator Namestall

25. NameStation Property

Blog name generator name name

26. Panabee

Blog Name Generator Panabee

27. Shopify Business Name Generator

Shopify Blog Name Generator Business Name Generator

28. Softwarefindr

Blog Name Generator SoftwareFindr

29. Spinxo WordPress Name Generator

Blog Name Generator Spinxo

30. Wordoid

Wordoid blog name generator

Domain Name Inspiration by Niche

I hope you have a lot of ideas at this point.

But in case you're still feeling a little stuck or insecure, here's how each of the four approaches we've discussed works in real life in the top 11 blogging niches.

Niche No. 1: Business and Entrepreneurship

  • Public:
    • Insider, Entrepreneur, Thrifty Entrepreneur, Women Entrepreneur, Council of Young Entrepreneurs, Like a Boss Girls, The Mogul Mom
  • Benefit:
    • Lead Change Group, grow your small business, productivity
  • Argument:
    • Small business trends, starting teaching, good ideas for starting a business
  • Pursuit:
    • Rebellious position, entrepreneurial ambitions, forever jobless, employee success 2, smart hustle and bustle

Niche No. 2: Career

  • Public:
    • Chief Happiness Officer's Blog, CEO Blog, Classy Career Girl, Jobs in Entertainment, Working from Home, Experienced Intern
  • Benefit:
    • Daily blog, Career intelligence, Career igniter, Careertopia, Careers idealist, Careerbright, Sherpa career
  • Argument:
    • Talent Culture, On the Job, HR Daily Advisor, Campus to Career, Cube Rules, The Interview Guys, Ask the Headhunter, Resume Writing Services
  • Pursuit:
    • Fantastic work, happy job now, great leadership, carerism, I moved to the top, I lost my job, burnout specialist, job coaches bar, careers in government, career pivot

Niche No. 3: Creative Efforts

  • Public:
    • Artists inspire artists, web designer wall, creative nerds, webdesigner repository, writers in the storm, passionate photographer, design mom, grammar girl, Wordgrrls, low-waisted pants house, online photographer
  • Benefit:
    • Apartment therapy, pinch of yum, simple scrapper, productive writers, we believe in beauty
  • Argument:
    • Digital photography school, web design register, daily art correction, Scrapbooking news, conversations with writers, independent author news, Art Biz blog, All Things Vocal blog, photography talks, indie music news, fiction notes, Lightroom Killer tips, directors' notes, film production Stuff, daily writing tips, Advice to writers, on freelance writing
  • Pursuit:
    • Light stalking, let's make money not art, better life through design, Zen presentation, design applause, film making, Young House Love, the Tao of photography, I will write for food, I will write for children, now novel

Niche #4: Freelance

  • Public:
    • The 6-figure freelancer, the union of freelancers, the worried writer
  • Benefit:
    • Fuel your creativity, freelance writing jobs, planet opportunities, helping writers become authors
  • Argument:
    • The Write Life, The Write Practice, Freelance Switch, Animation Tips & Tricks
  • Pursuit:
    • Escape corporate America, make a living writing, leave work behind, get paid to write online

Niche No. 5: gadgets and technology

  • Public:
    •, Calling All Geeks, Macworld, MacRumors
  • Benefit:
    • Awesome Tools, Coolest Gadgets, Geeky Gadgets, U Break I Fix, Home Theater Blog, Find Smartphones
  • Argument:
    • Laptop Hub, Digital Trends, Technical Ranking, Price Specs Buy, Gadget News, What Rocks and What Sucks
  • Pursuit:
    • Lifehacker, TechCrunch, Ubergizmo, Dude I Want That, The Gifts for Men, Wicked Gadgetry

Niche No. 6: Marketing

  • Public:
    • Famous Bloggers, Itty Biz, Chief Marketing Technologist, Marketing Insider Group
  • Benefit:
    • Unbounce, Influential Marketing, Content Marketing Up, Grow Map, Enchanting Marketing
  • Argument:
    • Duct Tape Marketing, Neuromarketing, Search Engine Journal, Drew's Marketing Minute, The Future Buzz, Local Marketing Ideas, Millennial Marketing, Great B2B Marketing
  • Pursuit:
    • The Hidden Persuader, Big Brand System, Marketing Artfully

Niche No. 7: News, Culture and Entertainment

  • Public:
    • Global Grasshoppers, Stylecaster, Young Naturists America, Afrocosmopolitan
  • Benefit:
    • Inspirational travelers, comfortable shoes for women, the new class is cheap
  • Argument:
    • Thought catalog, University fashion, Home & Garden essentials, What to wear 2, News now, pop topics
  • Pursuit:
    • Enter the hot spot, home in the world, budget fashionista, look fabulous, steal style, take lessons, get busy, how to survive life in the suburbs, quit your job and live on a boat, be healthy now

Niche No. 8: Parenting

  • Public:
    • Blonde moms, The Good Men Project, Types of dad, Diary of an angry father, Imperfect parent, The shopping mom, Not your average mom, Tired dad
  • Benefit:
    • A genius parent, educating smart children, moms in need of news, uplifting families
  • Argument:
    • Tips and tricks for parents, mom from A to Z, message with a bottle, radical parenting
  • Pursuit:
    • I can teach my son, raise a healthy family, anger against the minivan, our empty nest, life with 4 boys, nine to thirty, wine with whisk, mom new groove, embrace chaos, adapt to be pregnant, give birth with confidence

Niche No. 9: Personal Finance

  • Public:
    • The Penny Hoarder, money-saving mom, financial women, powerful bargain hunter, get out of the debtor boy, yes I'm cheap, a frugal girl
  • Benefit:
    • Bigger pockets, the simple dollar, I'll teach you to be rich, no credit, extreme early retirement
  • Argument:
    • Frugal rules, budgets are sexy, personal financial advice, Hustle headquarters
  • Pursuit:
    • Get rich slowly, live well by spending less, don't mess with taxes, how do I save money, plant dollars, beat broken, help me save, I need money

Niche No. 10: Self-improvement

  • Public:
    • Little mute man, uncommon chick, introvert, fitness nerd, wellness mom
  • Benefit:
    • Change your thoughts Change your life, Aha Now!, Fairy Purpose, four-hour work week, keep inspiring me
  • Argument:
    • Time Management Ninja, The Change Blog, The Positivity Blog, Becoming Minimalist, Science of People, The Happiness Project
  • Pursuit:
    • A Daring Adventure, Cranky Fitness, Fineer Minds, Goodlife Zen, Lifehacker, Positive Positive, The Mind Unleash, Create Yourself Today, Habits Zen, Bold & Determined, Run to the Finish

Niche No. 11: Social Media and Blogs

  • Public:
    • Smart Blogger, ProBlogger, Branding Strategy Insider, B2B Blogger, The Conversion Scientist, The Content Strategist
  • Benefit:
    • Successful blogging, convincing and converting
  • Argument:
    • Basic Blogging Tips, Daily Blogging Tips, Social Media Examiner
  • Pursuit:
    • Be a better blogger, blogging wizard, amazing blogger, launch ideas

So, do you have a good list of ideas?Excellent…

Use a domain registrar like Namecheap to see which domains are available

Once you've gathered your list of candidates, you're ready to switch to a domain name registrar to see if any of them are available.

We like to use Namecheap.

Tip: Don't buy the web hosting package in the same place where you register your domains.It can complicate your life if you decide to switch to another hosting company.Some hosts, like Bluehost and GoDaddy, will try to tempt you by including first-year domain registration as part of their hosting package, but the smaller savings don't make up for the potential headaches that might come later.

Once you go to Namecheap, here's what you'll find:

Namecheap homepage

You can search for domains one at a time, but most people don't realize that you can also search for a bunch of domains in one fell swoop.Namecheap calls it "Beast Mode."

You can access it by clicking on the link "Use Beast Mode… " at the top of the page or you can use keywords and click "Beast Mode" next to the search button:

Beast Mode Namecheap 1

Choosing a bulk option like Namecheap's Beast mode saves a lot of time.You are able to select which TLDs (top-level domains) you want (Examples: a Com extension domain name, a .net domain extension, a . extension, etc.), whether you want to see "premium" domain names in search results, how much you're willing to pay, and more.

Here's what it looks like:

Beast Mode Namecheap 2

Upload (or manually enter) your list of candidates, click the "Generate" button and Namecheap will show you which ones are available.

Once you have this list, you need to choose the best one.And the way you do this is by identifying the characteristics of a great domain name.Here's a checklist:

  1. Clarity. As discussed earlier, this is the key element that will attract your readers in these eight seconds.
  2. Message to Market Match. This is a marketing term that means what you are preaching is what they are buying.You want to give your audience what they want.The more you can do this, the more your message is aligned with the market.
  3. Memorable sound. You want your domain name to sound memorable, people will remember the moment they hear it.Two tools to help you achieve this would be the use of alliteration and rhyme.The more that name comes out of your readers' languages, the more memorable it is.The use of power words or sensory words can potentially help as well.
  4. On the subject. You want your name to be on the topic.Some of the synonyms generated by your thesaurus will end up with names that are ultimately off-topic, and you don't want to use them.

Has a domain name popped up?


Buy that bad boy before someone else grabs it!

Ready to find the perfect domain name?

If you've read the entire post, you've probably realized that there's a lot of work to finding a good domain name.

Yes, it is.I wish I could hand you an "Advance to Go and Collect $200" card for your quick transition to blogging success.But the truth is that there is no silver bullet here.

So you may be wondering, "Is it really worth the extra effort to find a great domain name?"

Sincerely?Depends on.

A great domain name alone won't make you a successful blogger.Many other elements must first come together.

And the footballer?

It won't even be a break if you have a bad domain name right now.In fact, if I had to put a number on what percentage your domain name actually influences the success or failure of your blog, I'd say it's something like 10%.

But here's the thing…

That 10% could be the difference between blog success and blog darkness.Or, to put it another way: Can you really afford NOT to take advantage of every possible advantage available to you?

A horse race is sometimes decided by a nose.Close elections can only be decided with a few votes.The difference between victory and defeat can depend on that something extra that one has and the other does not. For you, this difference may depend on your domain name.

So the next time you find yourself asking, "What's in a name?" …

Maybe that's all your customer is looking for right now.

If you take the time and make an extra effort, you will eventually find the perfect domain name.One that shines so bright that it will become a beacon in the night that calls your readers ideal.

Choose wisely and we will point to your blog as an example to do it right.